Fentimans | Home of botanically brewed beverages


Market Report

Read our latest analysis of the current premium soft drink and mixer categories in the UK on-trade and our predictions for the year ahead.

Home > Trade > Market Report

About the Report

The Fentimans market report 2022 is the third annual review of key trends and developments in the premium soft drinks and mixers market in the UK on-trade. It combines Fentimans long experience at the heart of soft drinks and mixers with market-leading research and analysis from the experts at research consultancy CGA.

Our report delivers the latest insights from both consumers and business leaders; presents exclusive data from across the sector; and forecasts some of the next macro trends and evolutions in soft drinks and mixers. It is a deep dive into the dynamic market that we serve, and our way of inspiring fresh thinking about opportunities in 2022 and beyond after a tumultuous year and a half for us all.

Download Previous Reports

About The Data

Unless indicated, data in this report is drawn from CGA’s suite of research sources. They include:

CGA BrandTrack
The quarterly survey of the habits of 5,000 nationally representative British consumers, including their attitudes to more than 270 drinks brands and 80 of the country’s eating and drinking out brands.

Consumer Pulse
An ongoing survey of consumers to monitor their attitudes and behaviours as the hospitality market returns from COVID-19 CGA’s On Premise Measurement Tool, the leading source of sales analysis from across the on-trade and all categories of drinks.

The Coffer CGA Business Tracker and CGA Hospitality at Home Tracker
The benchmarks of sales for eat-in and delivery sales respectively at leading managed pub, bar and restaurant groups.

The CGA and Fourth Business Leaders’ Survey and CGA and Fourth Business Confidence Survey which gather the opinions of influential individuals working at senior management level. The Business Leaders’ Survey is conducted at the start of every year, and the Business Confidence Survey takes place quarterly.

The Market Recovery Monitor
A monthly guide to the reopening of the licensed sector across Britain, produced in association with AlixPartners.

For more details about CGA’s sources and methodologies, visit www.cgastrategy.com.